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Top 3 Radio Ads in the Security Industry

Check out the electronic security industry’s best radio broadcast advertisements of the year. The top winner will be honored at the SAMMY Awards during ISC West 2014.

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Electronic security contractors know that radio is a powerful media that can give them national exposure or at least a means to spark the interest of local prospects with a simple, yet well-produced commercial.

With that in mind, SSI will honor the best radio broadcast advertisements in the electronic security industry at the 19th annual SAMMY (Sales and Marketing) Awards, taking place on April 1 on the eve of ISC West 2014.

Take a listen to the radio advertisements from this year’s finalists:

  • Innovative Security Systems


  • Protect America


  • Washington Alarm

Which radio advertisement do you believe is the most effective? What makes a great broadcast radio ad? Leave your responses in the comments section!

Be sure to check back to SSI following the SAMMY Awards presentations to see who earned top honors.


Article Topics
Business Management · Media · Podcasts · ISC West · Sales & Marketing · SAMMY Awards · All Topics

About the Author
Ashley Willis
Ashley joined SECURITY SALES & INTEGRATION in 2010. She has worked on many trade publications, including Auto Rental News, Business Fleet, Automotive Fleet, Work Truck and Government Fleet, to name a few. She earned her undergraduate degree in English with an emphasis on education from California State University, Northridge (CSUN). Based in California, she is also the Web Editor for Campus Safety magazine.
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ISC West, Sales & Marketing, SAMMY Awards