Sunfire Relocates to Sister Company’s Headquarters

LEXINGTON, Ky.
Published: May 21, 2008

Sunfire Corp., a sister company of ELAN Home Systems, is relocating it operations from Snohomish, Wash., to ELAN’s headquarters in Lexington, Ky. Sunfire, a specialist in the design, manufacture and marketing of luxury home theater goods, will transfer its order entry, sales support and select repairs to the new location. The move will provide additional staff and support for Sunfire dealers.

The company will also begin to ship inventory from ELAN’s warehouse to help reduce shipping times and costs to 60 percent of Sunfire’s dealer base located east of the Mississippi River.

Sunfire research and development, Western technical support and electronics service will continue to be located in Washington with Bob Carver as CTO. Select product service and technical support for the eastern U.S. will be conducted from the Lexington office.

“It is our ongoing commitment to continuously provide superior sales, support, training and technologies to the Sunfire dealers, and these latest additions provide our dealers with more tools and resources than ever before,” says Bob Farinelli, president of both ELAN and Sunfire. “Our first promise to the market was to offer economies in business with our dealers who sell both ELAN and Sunfire. We did that under our partnership program, ELAN U, and combined training efforts.”

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